Clear price guidance, scope checklist, and a proven strategy path to optimise Performance Max for revenue and accurate attribution.
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Discover what makes us different
Campaigns average a 300% return on ad spend across R50M+ in managed budget.
Premier Partner status places us in the top 3% of agencies in the country.
Conversion tracking and GA4 configured properly from day one, not months later.
New campaigns built, reviewed and live in days rather than weeks.
Here's what sets us apart from the competition
Find answers to common questions
Budget requirements vary by industry, funnel and competitive intensity, but many advertisers need several thousand dollars per month to collect statistically useful conversion data; smaller budgets can still work if campaigns are tightly targeted to high-intent keywords or remarketing audiences. Prebo Digital designs spend strategies to prioritise profitable channels and scale when unit economics support it.
For eCommerce campaigns the focus is typically on Shopping, dynamic remarketing and ROAS-driven bidding tied to LTV, while B2B emphasises lead quality, account-based targeting, longer attribution windows and CPL/CPA optimisation. In both cases measurement, funnel optimisation and cross-channel attribution are prioritised to ensure spend drives revenue, not just clicks.
Prebo Digital implements clean data pipelines using GA4, Google Tag Manager, and server-side tracking, and ties platform data to on-site conversions and offline events where applicable to reduce attribution bias. Multi-touch attribution models and consolidated reporting are used to align spend with revenue and lifetime value rather than platform-reported last-click metrics.
Prebo Digital offers end-to-end Google Ads services including account audits, campaign strategy and setup (Search, Shopping, Display, Video, Remarketing), bid and budget management, conversion tracking implementation, and ongoing performance optimisations focused on revenue outcomes.
Time to profitability depends on product margins, funnel conversion rates, tracking accuracy and budget; an initial data-collection and learning phase commonly takes 4-8 weeks, with structured optimisation and scaling typically assessed over several months. Prebo Digital focuses on iterative testing and measurement to improve profitability rather than short-term traffic metrics.
In This Article
Scope clarity
Measurement-first
Structured framework
When you are requesting a quote for Performance Max campaign optimisation, you should expect a revenue-focused, measurement-first proposal that aligns media spend with profitability goals. Performance Max optimisation at Prebo Digital emphasises accurate attribution, funnel clarity (TOF → MOF → BOF), and integration with GA4 and server-side tracking to protect conversion signal fidelity in the United States ad ecosystem.
Providing these items up front reduces discovery time and leads to a quote that is structured around outcomes-not just hourly rates. If you manage a Shopify or WooCommerce store, include sample order values and refund rates so we can model CAC and LTV in $ for US scenarios.
| Component | Typical scope | Estimated range (USD, illustrative) |
|---|---|---|
| Account audit & roadmap | Full Performance Max health check, asset & audience review | $2,000 - $6,000 |
| Implementation (tracking + assets) | GA4, server-side tagging, conversion mapping, asset builds | $3,000 - $10,000 |
| Ongoing optimisation retainer | Weekly bidding & creative tests, reporting, attribution cleanup | $2,500 - $8,000/month |
Note: these figures are estimates for US-based advertisers and will be refined after account review. Prebo Digital designs scopes to reduce CAC, protect ROAS accuracy, and increase profitable revenue rather than chasing vanity metrics.
To learn about our overall service model and the services we bundle with Performance Max optimisation, see our Services Overview and read about our agency approach on the About Prebo Digital.
When you request a quote for Performance Max campaign optimisation, Prebo Digital scopes work into five predictable phases that prioritise revenue and attribution clarity. Strategy identifies conversion events and profit targets; Build implements GA4, server-side tracking, and high-performing creative sets; Test runs controlled experiments across asset groups; Scale widens audiences while protecting MER; Report surfaces clean, actionable insights tied to business KPIs.
Before a formal quote, we typically confirm access (Google Ads + GA4), a two-week performance window for historical analysis, and any commerce platform integrations (Shopify, WooCommerce). Having these ready accelerates delivery.
If you want a practical example of how this applies to a Shopify store's Performance Max optimisation, we can model expected CAC and incremental revenue using your $ average order value and LTV assumptions. See Prebo Digital's homepage for an overview of our data-driven approach: Prebo Digital.
To get an accurate quote, provide account access and the items listed above, or request a Growth Audit. Our proposals are built to show expected revenue impact in $ terms, estimated CAC, and the timeline to reach your profitability targets.
If you prefer a conversation first, you can Book a Free Strategy Call where we review goals, identify measurement gaps, and outline a custom scope designed to improve attribution accuracy and revenue-not just reported conversions.
Every optimisation retainer includes a results dashboard and a monthly narrative that aligns metrics to business outcomes (MER, CAC, LTV). We prioritise clean data pipelines, so your performance reflects true revenue impact.
Here's what sets us apart
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