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Prebo Digital is a performance marketing agency focused on measurable, profit-driven growth for Shopify, B2B, and service brands. Strategy, tracking, and scaling.
Strategy and tests aligned to gross profit and MER, not clicks alone.
Server-side tracking and GA4 reconciliation for clearer channel credit.
Strategy → Build → Test → Scale → Report for predictable growth.
Many US founders and marketing leaders search for a performance marketing agency with guaranteed results, but guarantees often hide undefined scopes, poor attribution, or one-size-fits-all tactics. Prebo Digital focuses on transparent measurement and scalable systems that improve profitability and customer lifetime value, not vanity metrics. Our approach is built around accurate attribution, server-side tracking, and media tests that move the revenue needle.
We structure work as Strategy → Build → Test → Scale → Report. That means a diagnostic strategy, a technical build (tracking, lift tests), iterative experiments, scaled budgets on winning tactics, and clear reporting that ties spend to gross profit and MER. Read a concise overview of what we do on our Services page for service-level detail.
Accurate attribution combines client-side and server-side signals, campaign-level UTM hygiene, and a consistent data model in GA4 or your BI stack. We implement Google Tag Manager and server-side tracking, reconcile platform conversions with on-site revenue events, and map funnel touchpoints to conversions for clearer ROAS and CAC calculations.
Example: If a Shopify store reports $120,000 in monthly revenue and paid media platforms report $30,000 in attributed conversions, we reconcile server events and examine first-click, last-click, and data-driven models to ensure revenue attribution matches the finance system within an acceptable variance.
If you want a technical-first implementation, start with a tracking and attribution audit. Learn how our agency thinking connects technical builds with growth outcomes on the Prebo Digital homepage.
| Stage | Focus | Primary KPI |
|---|---|---|
| TOF (Top) | Audience reach and qualified traffic | CPM, CTR |
| MOF (Middle) | Engagement and lead nurturing | Add-to-cart, email captures |
| BOF (Bottom) | Conversion and repeat purchase | AOV, Conversion Rate, LTV |
Our retainers are built for long-term growth: strategy sprints, tracking and tag management, creative and media testing, ongoing CRO, and monthly business reviews. Pricing varies by scope, but retainers are designed to reduce CAC over time through structured experimentation and scaling only winning tactics. For a detailed breakdown of services and stacks we operate with, see our Services page and our team story on About Prebo Digital.
Example 1 - A Shopify DTC brand: Implement server-side tracking, fix UA→GA4 discrepancies, and run 8 creative A/B tests over 90 days. Estimated outcome: a 10-25% lift in measured on-site conversion rate and clearer CAC reporting (figures are estimates and depend on traffic and product margins).
Example 2 - B2B SaaS: Re-architect lead scoring and attribution across Google Ads and LinkedIn, align MQL definitions with sales, and run a paid search content funnel. Outcome: fewer wasted leads, higher SQL rate, and more predictable CAC. Actual savings vary by ARR and deal cycles.
Want to discuss a real-world audit for your store or growth plan? Request more details and scope via our Contact page. You can also explore the framework we use to align media with profit targets.
Contact us today and we will get back to you shortly
Marion is an award-winning content creator with over a decade of experience crafting high-impact B2B and B2C content strategies. Her content journey began in the mid-00s as a journalist and copywriter, focusing on pop culture, fashion, and business for various online and print publications. As the Content Lead at Prebo Digital, Marion has driven significant increases in engagement, page views, and conversions by employing a creative approach that spans ideation, strategy and execution in organic and paid content.
Disclaimer: This content is for educational purposes only. Product availability, pricing, and specifications are subject to change. Always verify current details on the retailer's website before making a purchase. We may earn affiliate commissions from qualifying purchases.
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