Google Ads management built for revenue, accurate attribution, and scalable ROAS. Request a Growth Audit to see how a structured framework can lower CAC and lift LTV.
Image via 123RF
Fill out the form below and our team will get back to you within 24 hours
Discover what makes us different
Campaigns average a 300% return on ad spend across R50M+ in managed budget.
Premier Partner status places us in the top 3% of agencies in the country.
Conversion tracking and GA4 configured properly from day one, not months later.
New campaigns built, reviewed and live in days rather than weeks.
Here's what sets us apart from the competition
Find answers to common questions
Budget requirements vary by industry, funnel and competitive intensity, but many advertisers need several thousand dollars per month to collect statistically useful conversion data; smaller budgets can still work if campaigns are tightly targeted to high-intent keywords or remarketing audiences. Prebo Digital designs spend strategies to prioritise profitable channels and scale when unit economics support it.
For eCommerce campaigns the focus is typically on Shopping, dynamic remarketing and ROAS-driven bidding tied to LTV, while B2B emphasises lead quality, account-based targeting, longer attribution windows and CPL/CPA optimisation. In both cases measurement, funnel optimisation and cross-channel attribution are prioritised to ensure spend drives revenue, not just clicks.
Prebo Digital implements clean data pipelines using GA4, Google Tag Manager, and server-side tracking, and ties platform data to on-site conversions and offline events where applicable to reduce attribution bias. Multi-touch attribution models and consolidated reporting are used to align spend with revenue and lifetime value rather than platform-reported last-click metrics.
Prebo Digital offers end-to-end Google Ads services including account audits, campaign strategy and setup (Search, Shopping, Display, Video, Remarketing), bid and budget management, conversion tracking implementation, and ongoing performance optimisations focused on revenue outcomes.
Time to profitability depends on product margins, funnel conversion rates, tracking accuracy and budget; an initial data-collection and learning phase commonly takes 4-8 weeks, with structured optimisation and scaling typically assessed over several months. Prebo Digital focuses on iterative testing and measurement to improve profitability rather than short-term traffic metrics.
In This Article
Revenue-first Google Ads
Clean attribution
Structured growth system
A performance marketing agency offering Google Ads management should be about measurable revenue, not vanity metrics. Prebo Digital designs Google Ads programs that prioritize profitability, clean attribution, and funnel optimisation across TOF → MOF → BOF. Our approach combines technical tracking, conversion-focused creative testing, and bidding strategies built to improve customer acquisition cost (CAC) and lifetime value (LTV).
Effective Google Ads management aligns media spend to business outcomes using accurate data, server-side tracking, and a test-and-scale framework. That includes implementing GA4 with server-side tagging, deduplicated conversion sources, and an attribution lens that ties ad spend to profit-so platform-reported conversions are reconciled with true revenue.
If you want an overview of our services and how they integrate with paid media, see our Services Overview. For context on who we are and our technical-first ethos, visit the About Prebo Digital.
| Monthly Retainer | Typical Scope |
|---|---|
| $4,000-$8,000 | Strategy, campaign setup, basic tracking, monthly optimisations (estimate) |
| $9,000-$18,000 | Full tracking + server-side tagging, CRO support, creative testing |
| $18,000+ | Advanced analytics, multi-channel attribution, dedicated data engineering |
Notes: dollar figures are illustrative US market estimates and will vary by ad spend, product margin, and required integrations. We recommend a discovery audit to determine accurate scope.
Our Google Ads management workflow is a repeatable five-phase system designed to drive profitable scale:
Included: strategy, campaign execution, tracking instrumentation, monthly optimisation, and reconciled performance reporting. Not included by default: paid creative production beyond ad refreshes, third-party license fees, or ad spend itself-these are scoped per engagement.
We prioritise US compliance and data hygiene: implementing consent-aware server-side tracking, recommending CCPA-safe approaches, and ensuring tag governance with Google Tag Manager and server containers. For a technical-first partner that combines media with data engineering, learn more on our homepage and see how services connect on the services page.
We partner with US founders, marketing directors, and Shopify/WooCommerce merchants who prioritise profitability over raw traffic. Engagements are built as monthly retainers with measurable milestones and transparent reporting. If you want to understand expected timelines and next steps, our contact page outlines how to request a discovery and growth audit.
Success metrics include CAC, LTV:CAC, margin per order, and MER (marketing efficiency ratio). Reports reconcile Google Ads and platform data with backend revenue so decisions are based on profit impact, not platform-reported conversions alone.
Here's what sets us apart
Don't just take our word for it
Keep reading
Speak with our Google Ads specialists. Free Google Ads account audit (worth R1,500).
Get Free Ads Strategy
