A technical-first performance marketing agency built to lower CAC, improve attribution accuracy, and scale profitable revenue for US-based brands.
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Discover what makes us different
Campaigns average a 300% return on ad spend across R50M+ in managed budget.
Premier Partner status places us in the top 3% of agencies in the country.
Conversion tracking and GA4 configured properly from day one, not months later.
New campaigns built, reviewed and live in days rather than weeks.
Here's what sets us apart from the competition
Find answers to common questions
Budget requirements vary by industry, funnel and competitive intensity, but many advertisers need several thousand dollars per month to collect statistically useful conversion data; smaller budgets can still work if campaigns are tightly targeted to high-intent keywords or remarketing audiences. Prebo Digital designs spend strategies to prioritise profitable channels and scale when unit economics support it.
For eCommerce campaigns the focus is typically on Shopping, dynamic remarketing and ROAS-driven bidding tied to LTV, while B2B emphasises lead quality, account-based targeting, longer attribution windows and CPL/CPA optimisation. In both cases measurement, funnel optimisation and cross-channel attribution are prioritised to ensure spend drives revenue, not just clicks.
Prebo Digital implements clean data pipelines using GA4, Google Tag Manager, and server-side tracking, and ties platform data to on-site conversions and offline events where applicable to reduce attribution bias. Multi-touch attribution models and consolidated reporting are used to align spend with revenue and lifetime value rather than platform-reported last-click metrics.
Prebo Digital offers end-to-end Google Ads services including account audits, campaign strategy and setup (Search, Shopping, Display, Video, Remarketing), bid and budget management, conversion tracking implementation, and ongoing performance optimisations focused on revenue outcomes.
Time to profitability depends on product margins, funnel conversion rates, tracking accuracy and budget; an initial data-collection and learning phase commonly takes 4-8 weeks, with structured optimisation and scaling typically assessed over several months. Prebo Digital focuses on iterative testing and measurement to improve profitability rather than short-term traffic metrics.
In This Article
Revenue-first Measurement
Structured Growth Workflow
Retainers Built to Scale
A performance marketing agency focuses on measurable outcomes: revenue, customer acquisition cost (CAC), margin-aware return on ad spend (ROAS/MER) and lifetime value (LTV). For Shopify and WooCommerce stores, B2B SaaS, and service companies in the United States, that means aligning paid media, conversion rate optimisation, tracking, and analytics into a repeatable growth system.
Prebo Digital applies a technical-first approach to performance marketing-combining Google Ads and other performance media with GA4, Google Tag Manager, server-side tracking, and marketing automation so reported conversions match revenue in your backend systems. See how our services map to this approach on the Services Overview.
Platform-reported conversions often differ from revenue due to last-click biases, cross-device gaps, and ad-blocking. A performance marketing agency builds a clean data pipeline-server-side events, consolidated order attribution, and ETL to unify ad spend and revenue-so you optimise to profitable outcomes, not vanity metrics.
Example: a mid-market Shopify brand with $50,000 monthly ad spend may see reported ROAS ±20% off actual revenue without server-side or deduplicated attribution. Implementing server-side tracking and server-to-server order attribution typically narrows that variance (results are illustrative and will vary by account).
We work alongside growth managers and marketing directors to systemise testing and hand off clear playbooks. For a real-world workflow and client alignment examples, review our agency approach on the Prebo Digital homepage.
Typical deliverables during the first 90 days include an attribution audit, server-side tagging plan, conversion funnel map (TOF → MOF → BOF), and a prioritized CRO roadmap that targets immediate revenue lifts.
Performance retainers are built around ongoing strategy, execution and measurement. Below is an illustrative table of common retainer tiers (US$, estimates). Actual scopes vary by channel complexity, order volume, and technical requirements.
| Tier | Monthly Fee (est.) | Core Inclusions |
|---|---|---|
| Growth | $4,000-$8,000 | Paid media management, basic analytics, monthly reporting |
| Scale | $8,000-$16,000 | Multi-channel media, server-side tracking, CRO program |
| Enterprise | $16,000+ | Custom analytics, data engineering, dedicated testing roadmap |
These tiers are examples to help finance and leadership set expectations. Each retainer is designed to improve CAC efficiency, tighten attribution, and grow profitable revenue over time. Learn about our team and experience on the About Prebo Digital.
Performance marketing is a long-term system. Short experiments identify quick wins; a structured funnel and data pipeline compound value over months.
If you want to discuss a channel-specific audit or get a custom plan for Shopify, WooCommerce, or B2B funnels, you can request a growth audit with our team. For common questions about our combined media and tracking approach, review the technical service list on the Services Overview.
Example scenario: a US-based DTC brand with a $30,000 monthly ad budget wants to reduce blended CAC. By prioritising high-intent channels, deduplicating conversions server-side, and running CRO tests on the checkout to reduce friction, the combined program is designed to lower CAC and improve profitable LTV:N acquisition ratios. Actual outcomes vary by category and creative.
Here's what sets us apart
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