Full-funnel online advertising services for US brands focused on profitability, clean attribution, and scalable growth across search, social, and programmatic channels.
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Discover what makes us different
Campaigns average a 300% return on ad spend across R50M+ in managed budget.
Premier Partner status places us in the top 3% of agencies in the country.
Conversion tracking and GA4 configured properly from day one, not months later.
New campaigns built, reviewed and live in days rather than weeks.
Here's what sets us apart from the competition
Find answers to common questions
Budget requirements vary by industry, funnel and competitive intensity, but many advertisers need several thousand dollars per month to collect statistically useful conversion data; smaller budgets can still work if campaigns are tightly targeted to high-intent keywords or remarketing audiences. Prebo Digital designs spend strategies to prioritise profitable channels and scale when unit economics support it.
For eCommerce campaigns the focus is typically on Shopping, dynamic remarketing and ROAS-driven bidding tied to LTV, while B2B emphasises lead quality, account-based targeting, longer attribution windows and CPL/CPA optimisation. In both cases measurement, funnel optimisation and cross-channel attribution are prioritised to ensure spend drives revenue, not just clicks.
Prebo Digital implements clean data pipelines using GA4, Google Tag Manager, and server-side tracking, and ties platform data to on-site conversions and offline events where applicable to reduce attribution bias. Multi-touch attribution models and consolidated reporting are used to align spend with revenue and lifetime value rather than platform-reported last-click metrics.
Prebo Digital offers end-to-end Google Ads services including account audits, campaign strategy and setup (Search, Shopping, Display, Video, Remarketing), bid and budget management, conversion tracking implementation, and ongoing performance optimisations focused on revenue outcomes.
Time to profitability depends on product margins, funnel conversion rates, tracking accuracy and budget; an initial data-collection and learning phase commonly takes 4-8 weeks, with structured optimisation and scaling typically assessed over several months. Prebo Digital focuses on iterative testing and measurement to improve profitability rather than short-term traffic metrics.
In This Article
Revenue-first paid media
Clean attribution
Scale with experiments
Online advertising services should drive profitable customer acquisition, not just clicks. At Prebo Digital we align paid media strategy with unit economics, clean attribution, and funnel optimization so Shopify stores, B2B SaaS teams, and service businesses can scale while protecting margins. Our approach combines Google Ads, Meta, TikTok and programmatic buys with server-side tracking and GA4-based measurement to give clear answers about CAC, LTV, and MER.
We move through Strategy → Build → Test → Scale → Report, ensuring every dollar targets revenue improvement rather than vanity metrics. This means auditing landing pages, shopping feeds, and attribution, then implementing tag governance, creative tests, and bid strategies that reflect true profit margins.
| Phase | Primary Deliverable | Typical 30-90 day focus |
|---|---|---|
| Strategy | Media plan, CAC/LTV targets | Unit economics & channel selection |
| Build | Tags, server-side tracking, creatives | Accurate conversion capture |
| Test | A/B creative and audience experiments | Signal-backed optimisations |
Note: accurate attribution starts with server-side tagging and structured data pipelines. We pair GA4 and Google Tag Manager with server-side collection to reduce signal loss on US platforms.
Want a concise view of where paid media fits into your growth stack? See our Services Overview for how paid channels integrate with CRO and tracking, or learn about our company background on the Prebo Digital homepage.
We prioritise revenue impact across the funnel: TOF (awareness), MOF (consideration), and BOF (conversion). For each stage we define conversion events that map to US business KPIs - leads, trial starts, add-to-carts, and purchases - and apply attribution models that reflect cross-device behavior common in US markets.
Example: a Shopify store with $150 average order value and a target CAC of $30. We first instrument server-side tracking and GA4, then backfill campaign-level revenue with first-party signals to calculate true MER. When platform-reported conversions differ from server-side revenue, our ETL processes reconcile gaps so bid strategies optimise toward profitable ROAS and not inflated counts.
We operate on monthly retainers and growth-based scopes designed to scale. Typical inclusions: account strategy, tag governance, creative testing roadmap, bid management, and weekly performance reports with actionable insights. Pricing varies by ad spend and complexity; for example, engagements often start in the $5,000-$10,000/month range for high-touch management for US eCommerce brands (figures are illustrative and will depend on scope).
| Retainer Tier | Typical Ad Spend | Core Inclusions |
|---|---|---|
| Growth | $10k-$50k / month | Strategy, tag setup, weekly ops |
| Scale | $50k+ / month | Full-funnel testing, data engineering |
Our monthly reports show revenue by channel, reconciled conversions (server-side vs platform), CAC trends, and funnel friction points. We prioritise actions that move profit: revise audiences that increase CAC, reallocate spend to channels lowering CAC, and iterate landing pages to lift conversion rate by a target percentage rather than chasing impression share.
Learn more about the people and technical approach behind our work on the About Prebo Digital page. If you want a tailored breakdown of how online advertising services could affect your CAC and LTV, Book a Free Strategy Call or request a growth audit.
If you run a Shopify or WooCommerce store, a B2B funnel, or manage paid channels in-house, our online advertising services are designed to plug into your existing stack and produce measurable improvements in profitability. Typical next steps: a growth audit, tag governance review, and an initial 90-day test plan aimed at measurable CAC improvements.
Here's what sets us apart
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