Step-by-step guidance for founders and growth teams to prepare, schedule, and get measurable outcomes from a PPC consultation.
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Discover what makes us different
Campaigns average a 300% return on ad spend across R50M+ in managed budget.
Premier Partner status places us in the top 3% of agencies in the country.
Conversion tracking and GA4 configured properly from day one, not months later.
New campaigns built, reviewed and live in days rather than weeks.
Here's what sets us apart from the competition
Find answers to common questions
Budget requirements vary by industry, funnel and competitive intensity, but many advertisers need several thousand dollars per month to collect statistically useful conversion data; smaller budgets can still work if campaigns are tightly targeted to high-intent keywords or remarketing audiences. Prebo Digital designs spend strategies to prioritise profitable channels and scale when unit economics support it.
For eCommerce campaigns the focus is typically on Shopping, dynamic remarketing and ROAS-driven bidding tied to LTV, while B2B emphasises lead quality, account-based targeting, longer attribution windows and CPL/CPA optimisation. In both cases measurement, funnel optimisation and cross-channel attribution are prioritised to ensure spend drives revenue, not just clicks.
Prebo Digital implements clean data pipelines using GA4, Google Tag Manager, and server-side tracking, and ties platform data to on-site conversions and offline events where applicable to reduce attribution bias. Multi-touch attribution models and consolidated reporting are used to align spend with revenue and lifetime value rather than platform-reported last-click metrics.
Prebo Digital offers end-to-end Google Ads services including account audits, campaign strategy and setup (Search, Shopping, Display, Video, Remarketing), bid and budget management, conversion tracking implementation, and ongoing performance optimisations focused on revenue outcomes.
Time to profitability depends on product margins, funnel conversion rates, tracking accuracy and budget; an initial data-collection and learning phase commonly takes 4-8 weeks, with structured optimisation and scaling typically assessed over several months. Prebo Digital focuses on iterative testing and measurement to improve profitability rather than short-term traffic metrics.
In This Article
Prepare Key Data
Consultation Types
Revenue-First Agenda
Booking a consultation for PPC management services is the first step toward converting ad spend into predictable revenue. Whether you run a Shopify store, a B2B SaaS funnel, or an agency in-house team, this guide shows what to prepare, how to choose the right consultation type, and how to set expectations that focus on profitability, attribution clarity, and CAC improvement.
A productive consultation requires a few essentials. Gather sales snapshots, ad account access, and tracking details so the conversation centres on where spend drives profitable revenue, not vanity metrics.
Prebo Digital offers consults that range from a 30-minute diagnostics call to a deep audit plus a 60-90 minute strategy workshop. Select the length based on how much analysis you want before recommendations-short calls for quick triage, longer workshops for a full Strategy → Build → Test → Scale plan. Learn more about core offerings on our services overview.
A short questionnaire helps align the session to your priorities. Typical questions cover target CAC, current LTV estimates, top-performing channels, key product SKUs, and any recent site changes. Providing this beforehand ensures the consultation is focused on revenue-impacting actions.
| Consultation Type | Duration | Outcome |
|---|---|---|
| Quick Triage | 30 minutes | Immediate optimisations and next steps |
| Audit + Roadmap | 60 minutes | Technical tracking checks and a prioritised plan |
| Growth Workshop | 90 minutes | Structured framework for scaling and attribution design |
If you want a preview of our approach and case examples, review how Prebo Digital blends analytics, automation, and funnel optimisation on our homepage. That context helps you decide which consultation will deliver the most value for your current growth stage.
A well-structured consultation follows a revenue-first agenda: diagnose top funnel leaks, validate tracking and attribution, prioritise quick wins, and design an experiment roadmap. Expect a focused conversation around CAC, MER (media efficiency ratio), and measurable test plans that are built for scale.
After the call you should receive a short deliverable: prioritized fixes, a 90-day experiment plan, and recommended retainer options if you want Prebo Digital to implement and run tests. For details on monthly retainers and what’s typically included, see our services overview.
To book, choose your consultation type, complete the pre-call questionnaire, and attach any account exports. When you’re ready to schedule, Book a Free Strategy Call to pick a time. If you want to understand the team behind the work or long-term approach, our about page outlines our technical-first method.
Pro tip: For Shopify stores, exporting the last 30 days of orders and adding example high-LTV customers to the call speeds up prioritisation for paid channels.
Consultation pricing varies by depth. Many consults start with a pro-rated audit fee of $500-$2,000 for a full account review (estimates). Implementation and retainer scopes for ongoing PPC management typically start at monthly retainers that scale with ad spend and technical requirements. Specific quotes are provided after the audit and depend on tracking, CRO, and creative needs.
Book a Free Strategy Call to review your current setup and get a tailored plan for profitable PPC growth. If you prefer a short diagnostic first, request an Audit + Roadmap during booking and we’ll prioritise the highest-impact fixes that improve attribution and reduce wasted spend.
Here's what sets us apart
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