Custom ecommerce marketing proposals designed to grow revenue, reduce CAC, and clarify attribution for Shopify, WooCommerce, and B2B stores.
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Server-side tracking is recommended when you need more reliable event delivery, reduced loss from ad blockers or browser restrictions, and tighter control over data routing and PII. It is typically used alongside client-side tags to improve attribution accuracy and data governance.
Run tag and network debuggers, execute synthetic transactions through the full funnel, reconcile analytics events to backend order and revenue data, and set automated alerts for event drops or source discrepancies. Regular audits of event naming, parameter consistency, and ETL integrity help maintain long-term measurement quality.
We implement consent-aware tag firing, server-side proxies, and cookieless or modeled measurement techniques so key funnel signals are preserved without overriding user choices. All modeled data is labelled in reports to separate observed from inferred metrics.
A typical implementation maps enhanced eCommerce events to a consistent dataLayer, deploys GA4 via Google Tag Manager with optional server-side forwarding, and funnels raw events into BigQuery for attribution, reporting, and downstream ETL. This ensures events are structured for revenue-focused analysis rather than just traffic metrics.
We consolidate events through GA4, server-side tagging, and a central data pipeline (BigQuery/ETL) to reconcile platform conversions with backend revenue. Deterministic identifiers and consistent event schemas reduce discrepancies between platform-reported and first-party data.
In This Article
Transparent pricing
Tracking-first approach
90-day launch plan
Requesting a quote for ecommerce marketing services should be a strategic conversation, not a checkbox. At Prebo Digital we size investments around projected revenue impact, attribution clarity, and the tests required to reduce CAC while increasing customer LTV. Your quote reflects scope across media strategy, tracking and analytics, CRO, creative testing, and development work for Shopify or WordPress stores.
A formal quote breaks down into: strategy and onboarding fees, monthly retainer for media and optimisation, ad spend management, one-time technical setup, and optional development sprints. We align each line item to a specific KPI: incremental revenue, CAC, or MER improvements.
Learn how our services map to measurable outcomes on our Services Overview and see who we are on the About Prebo Digital.
| Service | Typical range (USD) | Notes |
|---|---|---|
| Initial tracking & server-side setup | $3,000-$10,000 | Depends on platform and data layer complexity |
| Monthly retainer (strategy & optimisation) | $4,000-$15,000/mo | Includes CRO, media strategy, and reporting |
| Media management fee | 10%-20% of ad spend | Sliding scale by spend level |
These figures are estimates for US-based stores and vary by business model, average order value, conversion rate, and funnel complexity. Example: a $100 AOV store with 1% conversion and a targeted CAC of $30 requires a different media plan than a $200 AOV store with subscription revenue.
A clear quote includes a 90-day launch plan: Strategy → Build → Test → Scale → Report. Strategy defines KPIs and target ROAS or MER. Build includes analytics, server-side tagging, and any Shopify or WordPress changes. Test is a prioritized CRO and creative plan. Scale maps media ramps tied to attribution confidence. Report outlines dashboards and cadence.
If you want to get a quote for ecommerce marketing services quickly, provide key inputs up front: average monthly revenue, ad spend, platform (Shopify/WooCommerce), and current tracking status. We use those to model projected CAC reductions and revenue upside for an initial proposal.
To see how our approach turns into deliverables, review real examples on the Prebo Digital homepage and, when ready, Request a Growth Audit or Book a Free Strategy Call.
When preparing a quote we model: attribution lift from server-side tracking, expected uplifts from CRO tests (conservative ranges of 5%-25% based on baseline), and media efficiency improvements from channel reallocation. All projections are presented as ranges and tied to measurement upgrades to avoid platform-reported inflation.
Note: Pricing examples are estimates for US businesses and should be validated with an audit. Actual quotes reflect your store's data, legal considerations (e.g., CCPA), and integrations such as Stripe or Klaviyo.
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