A revenue-focused ecommerce advertising agency for lead generation that combines clean tracking, funnel optimisation, and scalable paid media to lower CAC and increase LTV.
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Discover what makes us different
Campaigns average a 300% return on ad spend across R50M+ in managed budget.
Premier Partner status places us in the top 3% of agencies in the country.
Conversion tracking and GA4 configured properly from day one, not months later.
New campaigns built, reviewed and live in days rather than weeks.
Here's what sets us apart from the competition
Find answers to common questions
Budget requirements vary by industry, funnel and competitive intensity, but many advertisers need several thousand dollars per month to collect statistically useful conversion data; smaller budgets can still work if campaigns are tightly targeted to high-intent keywords or remarketing audiences. Prebo Digital designs spend strategies to prioritise profitable channels and scale when unit economics support it.
For eCommerce campaigns the focus is typically on Shopping, dynamic remarketing and ROAS-driven bidding tied to LTV, while B2B emphasises lead quality, account-based targeting, longer attribution windows and CPL/CPA optimisation. In both cases measurement, funnel optimisation and cross-channel attribution are prioritised to ensure spend drives revenue, not just clicks.
Prebo Digital implements clean data pipelines using GA4, Google Tag Manager, and server-side tracking, and ties platform data to on-site conversions and offline events where applicable to reduce attribution bias. Multi-touch attribution models and consolidated reporting are used to align spend with revenue and lifetime value rather than platform-reported last-click metrics.
Prebo Digital offers end-to-end Google Ads services including account audits, campaign strategy and setup (Search, Shopping, Display, Video, Remarketing), bid and budget management, conversion tracking implementation, and ongoing performance optimisations focused on revenue outcomes.
Time to profitability depends on product margins, funnel conversion rates, tracking accuracy and budget; an initial data-collection and learning phase commonly takes 4-8 weeks, with structured optimisation and scaling typically assessed over several months. Prebo Digital focuses on iterative testing and measurement to improve profitability rather than short-term traffic metrics.
In This Article
Revenue-first media
Attribution clarity
Systematic growth
For US-based ecommerce brands and DTC teams, lead generation is often the highest-value acquisition channel - first-party leads (email signups, wholesale inquiries, demo requests) fuel repeat purchases, subscriptions, and B2B deals. An ecommerce advertising agency for lead generation focuses paid media and conversion optimisation on measurable revenue, not just traffic. That means targeting high-intent audiences across Google Ads, Meta, TikTok, and LinkedIn while tying each lead back to lifetime value through clean attribution and analytics.
Our structured framework starts with a revenue-first strategy and builds an attribution-ready funnel. Campaigns are built, rigorously A/B tested, and scaled where they move profit metrics (CAC, LTV, MER). Reporting focuses on accurate contribution to revenue using server-side tracking and modeled conversion reconciliation.
Prebo Digital pairs paid media with conversion rate optimisation and tracking engineering so paid leads are attributable and actionable. Learn more about our service mix in the Services Overview and how we structure growth retainers on the Prebo Digital homepage.
Founders, marketing directors, growth managers, and Shopify/WooCommerce store owners who need repeatable, profitable lead flows-whether for newsletter signups, KOL lists, wholesale leads, or SaaS demos. Typical engagements are monthly retainers that align incentives to revenue growth rather than vanity metrics.
Example US scenario: a mid-market Shopify brand spends $30,000/mo on ads and wants to reduce CAC for demo requests. A structured test plan (audiences, creative, landing flows, and tracking fixes) aims to reduce CAC by a conservative estimate of 10-30% while increasing lead quality that converts to $ per customer over time (estimates; results vary by industry).
Execution focuses on three linked layers: media, funnel, and measurement. Media includes platform selection (Google Search & Performance Max for intent, Meta and TikTok for top-of-funnel scale, LinkedIn for B2B leads). Funnel work converts click to lead using landing experience, friction reduction, and targeted offers (discounts, gated content, wholesale terms). Measurement ensures each lead maps back to revenue via server-side events, enhanced conversions, and LTV-driven attribution models.
Accurate attribution prevents wasted media spend. We implement GA4, Google Tag Manager, and server-side tracking to reconcile platform-reported conversions with backend order and CRM data. This enables MER- and LTV-focused decisions rather than platform-reported vanity metrics. See how our team combines analytics and tracking engineering on our About page.
Most lead-generation engagements are monthly retainers with clear deliverables: strategy, build, test, and scale. Retainers vary by scope; typical ranges for medium ecommerce brands start from a baseline monthly fee plus media spend management. Engagements are designed for 3-6 month minimums to properly test and validate CAC and LTV impacts (estimates; pricing varies by project).
Success is defined by revenue-per-lead, reduced CAC, and improved lead-to-order conversion over time. Reporting maps ad-driven leads to first purchase and LTV, so you can see the true return on ad spend and make growth decisions aligned to profitability. If you want details on next steps and timelines, you can get in touch to request a growth audit or Book a Free Strategy Call.
We design lead-generation systems for long-term profitability, not short-term vanity metrics. For a practical example of how tracking and CRO tie into paid media outcomes, see our Services Overview and company approach linked above.
Here's what sets us apart
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